Corporate Reputation – Pollák, Markovič, Konečný, Világi

Reputation is a valuable business asset; with a good reputation, almost anything is possible in business. Almost nothing is possible without a good reputation. Building a reputation is necessary, yet…

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Reputation Management – Frank Gerwald, PhD.

The establishment of a good reputation often takes many years, but it can also be permanently destroyed in just a few minutes. The aim of this research is to identify…

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